Robert C. Alberts

A journalist and former advertising executive, Robert C. Alberts was a Contributing Editor of American Heritage and wrote several books.

Alberts was primarily interested in 18th-century American history. His essay on a daring colonist who played a role in the British capture of Quebec during the French and Indian War was enlarged into a book, The Most Extraordinary Adventures of Major Robert Stobo (1965).

His other books included The Golden Voyage: The Life and Times of William Bingham, 1752-1804 (1970), the story of a wealthy Philadelphia merchant who played a prominent role in the Revolutionary War and The Good Provider: H. J. Heinz and His 57 Varieties (1973), about the founder of the company that bears his name.

Other books include Benjamin West: A Biography (1978), a highly regarded portrait of the first American painter to gain international recognition, and The Shaping of the Point: Pittsburgh’s Renaissance Park.

Articles by this Author

Profile of a Soldier: Matthew B. Ridgway, February 1976 | Vol. 27, No. 2

Ridgeway commanded the 82nd Airborne in World War II, became Supreme Allied Commander in Europe and Army Chief of Staff, and played important roles in the Korean and Vietnam Wars.

The Cantankerous Mr. Maclay, October 1974 | Vol. 25, No. 6

Protégé Of Cornwallis, Guest Of Washington, August 1973 | Vol. 24, No. 5

The Notorious Affair Of Mrs. Reynolds, February 1973 | Vol. 24, No. 2

The Good Provider, February 1972 | Vol. 23, No. 2

“57 VARIETIES” WAS ONLY A SALES SLOGAN, BUT H. J. HEINZ UNDERSTOOD FROM THE START THAT THERE WAS NO SUBSTITUTE FOR HONEST PRODUCTS AND WELL-TREATED WORKERS

Business Of The Highest Magnitude, February 1971 | Vol. 22, No. 2

OR DON’T PUT OFF UNTIL TOMORROW WHAT YOU CAN RAM THROUGH TODAY

Brotherly Love Among The Founding Fathers, August 1968 | Vol. 19, No. 5

The Fantastic Adventures Of Captain Stobo, August 1963 | Vol. 14, No. 5

Into seven crucial years of American colonial history, a young Scots-American officer packed more of the stuff that makes heroes than perhaps a dozen more illustrious men. Yet today his name has slipped into almost complete obscurity

Braddlock’s Alumni, February 1961 | Vol. 12, No. 2

Or, a dogged attempt to assemble a most remarkable company—the famous survivors of the battle lost by a British general on the Monongahela. Everybody who was anybody was there, from George Washington to Daniel Boone. Everybody, that is, but B. Gratz Brown

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